Ourstory: A Handwritten Font That Elevates Your Craft and Product Designs
As a crafter and small shop owner, I’m always on the lookout for fonts that blend elegance with usability. Ourstory has become a go-to in my design toolkit. It’s a flowing handwritten font with a soft, elegant touch that feels personal yet polished. Whether you’re designing product labels, wedding invitations, or SVG wall art, this script font adds a distinctive, timeless charm that customers instantly connect with.
Why Ourstory Stands Out Among Script Fonts
What sets Ourstory apart is its balance of character and clarity. It’s not overly ornate, which makes it perfect for both digital and physical products. The font flows naturally, mimicking real handwriting without sacrificing legibility. It’s ideal for short phrases, names, and titles where you want a touch of personality without overwhelming the design. I’ve used it for boutique tags and candle labels, and it consistently adds a premium feel that elevates the perceived value of my products.
Practical Uses for Ourstory in Everyday Craft Projects
From greeting cards to digital printables, Ourstory adapts beautifully to a wide range of creative projects. Here are a few ways I’ve incorporated it into my shop:
- Wedding stationery: From save-the-dates to seating charts, Ourstory adds a romantic, personal flair.
- Product packaging: Whether it’s for soap labels or seasonal gift tags, this font helps create a cohesive and attractive brand identity.
- SVG wall art: Use it for inspirational quotes or family name signs—its fluid lines work well with laser cutting and vinyl machines.
- Planner inserts: Perfect for decorative headers and personal touches in digital planners.
- Seasonal crafts: Great for holiday cards, pumpkin signs, and Easter tags that need a warm, handmade look.
Pairing Ourstory with Other Fonts for Visual Balance
One of the best ways to use Ourstory is by pairing it with a clean, simple font. For example, combining it with a sans serif typeface like Montserrat or Lato creates a modern contrast that works well in logo design, packaging design, and web layouts. If you're creating a wedding invitation, use Ourstory for the couple’s names and a serif font like Playfair Display for the rest of the text. This kind of font pairing enhances readability while keeping your design visually engaging.
Making the Most of Ourstory’s Features
Ourstory includes a variety of alternates, ligatures, and swashes that let you customize the look to suit your project. I especially love using the extended swashes for logos and signage where a bit of flair can really stand out. The font also supports multiple languages, making it a great choice for sellers with international customers. Check the included file formats—OTF, TTF, and WOFF are usually available, which means it works seamlessly with design platforms like Canva, Silhouette Studio, and Adobe Illustrator.
Readability Tips for Cricut and Silhouette Users
When using Ourstory for cut files, especially for small stickers or tags, keep a few things in mind. Avoid using it at very small sizes since the delicate strokes may not cut cleanly. For best results, I recommend at least 12pt for printed cards and 20pt or larger for vinyl signs. Always preview your design in your machine’s software to make sure the spacing and strokes will translate well in the final product. Kerning adjustments may be necessary to prevent letters from overlapping, especially when using the swash variations.
How Ourstory Enhances Brand Identity and Customer Appeal
Using a consistent typeface like Ourstory across your product line helps build brand recognition. Customers begin to associate that elegant, handwritten style with your shop, creating a sense of trust and quality. Whether it’s on a mug, tote bag, or digital download, Ourstory gives your work a professional edge that handmade sellers need to stand out in a crowded market. It’s subtle enough for everyday use but expressive enough to catch the eye on social media graphics and product mockups.
Commercial Use and Licensing Made Simple
As a small business owner, I appreciate that Ourstory comes with a commercial license. This means I can confidently use it in products I sell—whether it’s physical items, digital printables, or SVG designs. Always double-check the licensing terms, but in most cases, you’re covered for use in Etsy listings, Canva templates, and client work. Just remember that font files themselves shouldn’t be redistributed, so keep them secure in your design files rather than including them in customer downloads.





